DIGITAL CONSULTING · CONVERSION · CWV · SEO · GEO

Digital Consulting tied to the product

We audit funnel, Core Web Vitals, technical SEO, GEO, and accessibility on real field data, and prioritize the changes with the highest measurable impact.

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We measure with
Conversion funnel
Last 30 days
Lighthouse 96
Stages+14% MoM
Traffic100%
Acquisition42%
Activation18%
Purchase4.6%
Weekly conversion+14% MoM
METHODOLOGY

We audit, prioritize, and execute with measurable impact

Real field data, technical judgment, and continuous delivery. Every decision leaves a trail and ties back to a business metric.

01
01 / 03

Audit

  • Real funnel with GA4 and Search Console
  • Core Web Vitals on field data
  • Technical SEO, structured data, and GEO
  • WCAG 2.2 AA accessibility
  • UX with heatmaps and session replay
02
02 / 03

Prioritization

  • Findings quantified in € and revenue
  • Impact / effort / risk matrix
  • Roadmap with quick wins and levers
  • Testable hypotheses and experiments
  • KPIs and north-star metrics defined
03
03 / 03

Execution

  • Implementation with your team or ours
  • A/B testing and feature flags
  • CI/CD, observability, and RUM
  • Continuous iteration on data
  • Reporting tied to business impact
VALUE PROPOSITION

Digital strategy with measurable impact

Every decision ties back to a business metric. Conversion, retention, or revenue — if it doesn't move the needle, it doesn't make the roadmap.

Real-funnel audit

GA4 · SEARCH CONSOLE · RUM

We analyze every step of the journey — traffic, acquisition, activation, conversion, and retention. We pinpoint where users drop off and how much each friction costs.

Performance that converts

CORE WEB VITALS · LIGHTHOUSE

Core Web Vitals, Lighthouse, and real field metrics. Every 100 ms gained translates into conversion.

Technical SEO and GEO

SCHEMA.ORG · SITEMAPS · GEO

Technical SEO, structured data with schema.org, and optimization for generative engines. Visible when a buyer asks Google, ChatGPT, or Perplexity.

UX and accessibility with judgment

WCAG 2.2 AA · A/B TESTING

User-centered design validated with data — heatmaps, A/B testing, and interviews. WCAG 2.2 AA accessibility built in from the architecture.

FREQUENTLY ASKED QUESTIONS

What they ask before signing

What we put in writing before we start.

  • What metrics do you measure and with which tools?
    GA4, Search Console, Lighthouse, and Core Web Vitals on field data. Conversion per stage, CWV at p75, ranking by intent, and WCAG 2.2 AA accessibility. Every metric ties back to a business lever.
  • How long does an audit take?
    Between 2 and 4 weeks depending on scope. We deliver quantified findings, an impact matrix, and a prioritized roadmap. No 80-page reports: actionable work, on a working plan.
  • Do you implement or only diagnose?
    Both. We audit and deliver a roadmap, and we execute with your team or ours. CI/CD, A/B testing, and RUM from the first sprint, with impact measured in production.
  • What about SEO on generative engines (GEO)?
    We work on structured data, LLM-evaluable content, and citations so your product shows up on ChatGPT, Perplexity, and Google AI Overviews. GEO as a layer on top of existing technical SEO.
  • WCAG and legal accessibility?
    WCAG 2.2 AA audit with a checklist, priorities, and a remediation plan. EAA and Royal Decree 1112/2018 compliance for public services. Accessibility built into the product architecture.
TECHNOLOGIES

Technology stack

We combine measurement tools, e-commerce frameworks, and accessibility standards. Every decision backed by verifiable data.

Analytics and measurement
GA4Search ConsoleBigQueryHotjar
Performance and Core Web Vitals
LighthouseCore Web VitalsWebPageTestRUM
Technical SEO and GEO
Schema.org / JSON-LDSitemapshreflangGEO
Accessibility and UX
WCAG 2.2 AAEAAaxe-coreA/B testing

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